New Line : Frame Denim

When Erik Torstensson and Jens Grede of Sweden founded Frame Denim, it was created with two things in mind: integrity and a sense of emotion.  The Frame creators were very aware how increasingly corporate the denim industry had become.  Living in Los Angeles, the denim capital of the world, it was important for Torstensson and Grede to incorporate the culture of the city into their clothing, and they do a superb job of doing so.  Picking up cosigns from the likes of Miranda Kerr, Kanye West, Jay Z and many more, Frame Denim proves to have accomplished exactly what it was set out to do.  Come in today and find out for yourself why these jeans are so great on.

Kanye West in Frame L’Homme

Miranda Kerr in Le’Skinny de Jeane

Read more on Frame in this 2013 Huffington Post Q&A with its found

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